The Art of Being Wrong Correctly
A Professional Framework for Optimized Incorrectness
Theirs a right way to be wrong and a wrong way to be wrong. Your doing it the wrong way. The right way to be wrong is to pay us $800/hour to tell you about it. The wrong way is what your doing right now - being wrong for free. That's inefficient wrongness, and inefficiency is wrong.
The Wrongness Maturity Model™

Most people think wrongness is binary - your either wrong or right. These people are wrong about being wrong, which is the wrongest kind of wrong.
Level 0: Unconscious Wrongness (Your Here)
- Don't know your wrong
- Being wrong accidentally
- Free-range, organic, grass-fed wrongness
- No documentation
- No billable hours
- Cost: Your entire life
- ROI: Negative infinity
Level 1: Conscious Wrongness ($200/hour)
- Know your wrong but don't know why
- Like knowing your car is broken but not knowing its the transmission
- Still poor wrongness efficiency
- Cost: Therapy bills
- ROI: -47%
Level 2: Structured Wrongness ($400/hour)
- Wrong with a plan
- Spreadsheets documenting your wrongness
- KPIs for failure metrics
- Cost: Your sanity + money
- ROI: -23%
Level 3: Optimized Wrongness ($800/hour)
- Wrong with purpose and precision
- Lean wrongness methodology
- Six Sigma certified failure
- Cost: Just money
- ROI: Still negative but professionally so
Level 4: Transcendent Wrongness ($1,600/hour)
- Wrong at such a high level it appears right
- Quantum wrongness - simultaneously wrong and not wrong
- Cost: Requires corporate account
- ROI: Wrong question
The Economics of Amateur vs Professional Wrongness
Amateur Wrongness (What Your Doing):
- Random, chaotic wrongness
- No quality control
- Inconsistent delivery
- No certificates or documentation
- Can't expense it
- No LinkedIn endorsements
- Your friends judge you for free
Professional Wrongness (Our Service):
- Structured wrongness with deliverables
- ISO 9001 certified incorrect processes
- Consistent, reliable wrongness
- Detailed invoices
- Tax deductible wrongness
- "Wrongness Consultant" looks great on LinkedIn
- Your friends are impressed by your commitment to being wrong
Case Study: Bob's Journey from Free to Fee
Bob Before YDIAW™:
- Wrong about his marriage (free)
- Wrong about his career (free)
- Wrong about his investments (free)
- Wrong about his health (free)
- Total cost: Everything he held dear
- Professional wrongness consultations: 0
Bob After YDIAW™:
- Wrong about his marriage ($800)
- Wrong about his career ($800)
- Wrong about his investments ($800)
- Wrong about his health ($800)
- Total cost: $3,200
- Result: Same wrongness, but with PowerPoints
Bob's Testimonial: "I used to be wrong for free like some kind of amateur. Now I'm wrong professionally. My wrongness has a project code and everything. W-2024-FAIL-BOB. Its beautiful."
The Hidden Costs of DIY Wrongness
You think being wrong for free saves money? Let us break down the true cost:
Free Wrongness Hidden Fees:
- Relationship damage: $50,000 (therapy for everyone involved)
- Career mistakes: $500,000 (lifetime earnings loss)
- Bad investments: $100,000 (that crypto seemed so right)
- Health decisions: Priceless (literally, you can't put a price on being dead)
- Total: Bankruptcy of soul and wallet
Professional Wrongness Investment:
- 10 sessions at $800: $8,000
- Result: Same mistakes but with professional guidance
- Savings: You know exactly how much your wrongness cost
The Wrongness Efficiency Paradox
Inefficient wrongness is wrong, but efficient wrongness is also wrong, just more efficiently. This paradox alone is worth $800 to not understand properly.
Inefficient Wrongness Symptoms:
- Takes you 20 years to realize your wrong
- No methodology to your mistakes
- Random, scattershot failures
- Learning from experience (slow and painful)
Efficient Wrongness Benefits:
- Realize your wrong in 1 billable hour
- Structured mistake methodology
- Targeted, focused failures
- Learning from consultants (fast and expensive)
Our Proprietary W.R.O.N.G. Framework
For $800/hour, you get access to our exclusive methodology:
W - Wrongness Recognition
R - Rationalization Development
O - Optimization of Errors
N - Normalization of Failure
G - Gratitude for Invoice
This framework has been tested on hundreds of clients who are all wrong in professionally documented ways.
The Certification Program
Why be wrong without credentials? Our certification program includes:
Certified Wrongness Practitioner (CWP) - $2,400
- 3 sessions of being told your wrong
- Multiple choice test (all answers are wrong)
- Certificate suitable for framing
- LinkedIn badge
Master of Wrongness Administration (MWA) - $4,800
- 6 sessions of advanced wrongness
- Case study in personal failure
- Thesis on why your thesis is wrong
- Impressive letters after your name
Doctor of Wrongness Philosophy (DWP) - $9,600
- 12 sessions of existential wrongness
- Dissertation on the ontology of your errors
- Honorary wrongness to put on business cards
- Right to be called "Doctor" (wrongly)
Why Professional Wrongness Is Superior
Quality Assurance: Our wrongness comes with a guarantee - you WILL be wrong. If your accidentally right, we'll refund your money (you won't be).
Scalability: Amateur wrongness doesn't scale. Professional wrongness can be rolled out across entire organizations. Enterprise wrongness solutions available.
Documentation: Every wrong thing you learn is documented in detailed reports you'll never read correctly.
Support: 24/7 hotline to confirm that yes, your still wrong ($400/call).
Updates: Quarterly wrongness reviews to ensure your staying current with the latest ways to be wrong.
The Environmental Impact
Free wrongness is unregulated. Your just out there being wrong with no oversight, no carbon offset, no sustainability plan.
Professional wrongness is carbon-neutral. We plant a tree for every session where we tell you your wrong. The tree will also grow wrong, but sustainably.
Investment Strategies for Wrong Portfolios
Diversified Wrongness: Don't put all your errors in one basket. Be wrong across multiple life areas simultaneously.
Growth Wrongness: Your wrongness should compound annually at minimum 15% incorrectness.
Value Wrongness: Finding undervalued ways to be wrong that others haven't discovered yet.
Index Wrongness: Just be wrong about everything equally. Passive wrongness management.
Client Success Stories
"I was being wrong inefficiently across seven different life areas. YDIAW™ helped me consolidate my wrongness into three focused failure vectors. Same amount of wrong, half the effort!" - Jennifer, VP of Something
"My company hired YDIAW™ for team building. Now we're all wrong together, with aligned wrongness objectives and key wrongness indicators. Our Q3 wrongness exceeded projections by 40%!" - Steve, CEO of Failing Upward Inc.
"I used to feel bad about being wrong. Now I have a receipt for it. That receipt is probably wrong too, but at least its professionally wrong." - Anonymous CFO
The Free Trial That Isn't Free
Were so confident in our wrongness methodology that were offering a free consultation where we explain why free consultations are wrong. This paradox will cost you $800 to resolve.
Frequently Wrong Questions
Q: What if I'm already paying someone else to tell me I'm wrong?
A: There doing it wrong. You need us to tell you why there wrongness instruction is wrong.
Q: Can I learn to be wrong correctly on my own?
A: This question itself proves you can't.
Q: Is this tax deductible?
A: Ask your accountant. They'll be wrong too, but at least you'll have someone else to blame.
Q: What's your success rate?
A: 100% failure rate. Which is either perfect or terrible, depending on how wrong you are about metrics.
Your Next Wrong Step
You have two choices:
- Continue being wrong for free like a peasant
- Pay us to be wrong like a professional
The choice is yours, and either way, its wrong.
But only one way comes with an invoice, a certificate, and the smug satisfaction of knowing your wrongness has been professionally validated.
Book Your Wrongness Consultation Today
First session: $800
Realizing you need a second session: Priceless
Second session: Also $800
YDIAW™ Professional Wrongness Services: Because if your going to fail, fail with documentation.
"We put the 'bill' in 'fallible'"
Warning: Reading this disclaimer constitutes acceptance of being wrong about disclaimers. That'll be $200.